The
benefits of CRM software and a growing focus on patient engagement are the
major factors driving the growth of the healthcare CRM market.
The
report Healthcare CRM Market is projected to reach USD 17.4 billion by 2023 from USD 8.8
billion in 2018, at a CAGR of 14.6% during the forecast period.
Ask for PDF Brochure: - https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=88873203
Market Segmentation: -
Based
on end user, the healthcare CRM market is segmented into healthcare providers,
the life sciences industry, and healthcare payers. The healthcare providers
segment is estimated to account for the largest share of the healthcare CRM
market in 2018. This segment is also expected to register the highest CAGR
during the forecast period. Healthcare providers need to interact with multiple
stakeholders, including patients, physicians, other referral healthcare
organizations, healthcare payer organizations, pharmaceutical companies, and
consumers/potential patients, and each requires unique CRM strategies and
solutions. Moreover, there is a growing focus on patient engagement, which is
again likely to drive the market for this segment.
On the
basis of component, the healthcare CRM market is segmented into software and
services. The services segment is expected to dominate the healthcare CRM
market in 2018. This segment is also expected to register the highest CAGR
during the forecast period. Services form a large component of the healthcare
CRM market primarily due to the indispensable role of service providers when it
comes to the use of CRM solutions for healthcare. In terms of IT usage and
skills, the healthcare industry is still in the nascent stage; it relies
heavily on service providers for CRM-related services and support services,
such as implementation, integration, training and education, maintenance, and
technology upgrades. The recurring need for services such as software upgrades
and maintenance is the key factor supporting the growth of this segment.
Regional Analysis: -
Geographically,
the global healthcare CRM market is segmented into North America, Europe, Asia,
and the Rest of the World (RoW). North America is estimated to hold the largest
share of the healthcare CRM market.
Request for Sample Pages: - https://www.marketsandmarkets.com/requestsampleNew.asp?id=88873203
Top Key Players: -
The key
players in the healthcare CRM market are Salesforce.com, Inc. (US), SAP SE
(Germany), Oracle (US), Microsoft (US), IBM (US), Influence Health (US),
SugarCRM (US), Accenture (Ireland), Healthgrades (US), and Infor, Inc. (US).
No comments:
Post a Comment